More PC absurdity.
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Looking to sell your family-friendly, two-bedroom condominium within walking distance of the local grocery store? Don’t expect your real estate agent to advertise it as such.

The push to eradicate words and phrases from commercial vernacular that might be considered remotely insensitive has appeared once more with the folly of political correctness now spreading to real estate advertising.

The regulatory impact on marketing in real estate became apparent last April when a Washington Business Journal survey revealed that major homebuilders in the Washington, D.C. area had ditched the term “master bedroom” due to its racist connotation and replaced it with the more neutral “owner’s suite.”

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