House Democratic leaders plan to launch a 2014 version of the “Six for ’06” strategy that propelled them into the majority eight years ago.
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Though still in the development stages, the strategy will mirror the 2006 campaign in featuring a series of specific policy points designed to distinguish the Democrats’ priorities from those of the Republicans, according to party leaders.
“As ‘Six for ’06’ did, it will have specific ideas that contrasts Republicans siding with special interests, and Democrats siding with the middle class,” said Rep. Steve Israel (N.Y.), head of the Democratic Congressional Campaign Committee (DCCC).
“This election’s going to be a referendum on who’s got your back,” he told The Hill. “And so it will fit into that general theme.”
House Democrats face major headwinds as they head into November’s elections. To win back the lower chamber, they would need to pick up 17 seats – a tall order in a mid-term cycle when the party of lame-duck presidents has historically fared poorly. Compounding their problem, President Obama’s approval rating hasn’t topped 50 percent in roughly a year.