Cowboy boot-wearing Rick Perry attracted national attention this month when he traveled to California dangling the twin carrots of lower taxes and fewer regulations to try to poach residents and businesses.
Yet the Texas governor is not alone in such efforts, with Republican lawmakers from such states as Florida, Virginia and Wisconsin making similar moves. As part of a broader ideological battle among the states, officials are trying to lure business and grow their own economies by extolling the virtues of a small-government climate.
Perry’s foray started with a radio campaign in which he urged California businesses frustrated by myriad regulations and new tax increases to “come check out Texas.”
“Our low tax taxes, sensible regulations and fair legal system are just the thing to get your business moving to Texas,” Perry said in the 30-second spots.