As New York City Mayor Michael Bloomberg pumps millions of dollars into the airwaves, President Obama is getting ready for a brand new campaign. Obama will travel around the country on a gun control tour, despite Democrat Harry Reid killing Senator Dianne Feinstein’s latest gun control legislation last week. Reid has offered for Feinstein to issue her legislation as an amendment, but won’t bring the legislation as part of a larger gun control package to the Senate floor for a vote.

Bloomberg’s pro-gun control group Mayors Against Illegal Guns is launching the campaign in states where senators may be on the fence regarding a package of firearms proposals making its way to the Senate floor. As the push for that legislation appears to falter, President Obama plans to soon tour the country to talk about the need to reduce gun violence, a senior administration official confirmed to Fox News. Bloomberg also confirmed Sunday that he plans to spend $12 million to run ads in at least 10 states, suggesting there could be a political price to pay for opposing the measures.

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